As a case study I found these statistics below. This is a comparison between two Markets in the Bay Area. One is the Terminal Market (AKA Big Grocery Store Chain) and the other is a local farmers market. This would be similar in any other major metropolitan area.
Terminal Market vs. Ferry Plaza Farmers Market
Apples: 1,555 miles vs. 105 miles
Tomatoes: 1,369 miles vs. 117 miles
Grapes: 2,143 miles vs. 151 miles
Beans: 766 miles vs. 101 miles
Peaches: 1,674 miles vs. 184 miles
Winter Squash: 781 miles vs. 98 miles
Greens: 889 miles vs. 99 miles
Lettuce: 2,055 miles vs. 102 miles
What's most striking about the stats above is the fuel costs associated with them. If fuel prices went up to $10/gallon...what would happen to the price of food? Economics would tell us that the local farmers market would have a distinct pricing edge on Big Agriculture in this situation. I'm expecting more of the food we eat will be less road weary in the future!
TK
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